Whether you are considering a color for your new website or trying to decide what to wear—understanding color psychology can help you increase productivity. By incorporating certain colors in your life, you can gain an edge on the competition and ultimately can be more successful. Before you start making life changes to incorporate the colors you need, you have to first understand what each color means. According to colour affects, these are the traits of each color.
Positive: Physical courage, strength, warmth, energy, basic survival, 'fight or flight', stimulation, masculinity, excitement.
Negative: Defiance, aggression, visual impact, strain.
Positive: Intelligence, communication, trust, efficiency, serenity, duty, logic, coolness, reflection, calm.
Negative: Coldness, aloofness, lack of emotion, unfriendliness.
Positive: Optimism, confidence, self-esteem, extraversion, emotional strength, friendliness, creativity.
Negative: Irrationality, fear, emotional fragility, depression, anxiety, suicide.
Positive: Harmony, balance, refreshment, universal love, rest, restoration, reassurance, environmental awareness, equilibrium, peace.
Negative: Boredom, stagnation, blandness, enervation.
Positive: Spiritual awareness, containment, vision, luxury, authenticity, truth, quality.
Negative: Introversion, decadence, suppression, inferiority.
Positive: Physical comfort, food, warmth, security, sensuality, passion, abundance, fun.
Negative: Deprivation, frustration, frivolity, immaturity.
Positive: Physical tranquillity, nurture, warmth, femininity, love, sexuality, survival of the species.
Negative: Inhibition, emotional claustrophobia, emasculation, physical weakness.
Positive: Psychological neutrality.
Negative: Lack of confidence, dampness, depression, hibernation, lack of energy.
Positive: Sophistication, glamour, security, emotional safety, efficiency, substance.
Negative: Oppression, coldness, menace, heaviness.
Positive: Hygiene, sterility, clarity, purity, cleanness, simplicity, sophistication, efficiency.
Negative: Sterility, coldness, barriers, unfriendliness, elitism.
Positive: Seriousness, warmth, Nature, earthiness, reliability, support.
Negative: Lack of humour, heaviness, lack of sophistication.
Now that you know the traits of each color, here are six ways that you can boost your productivity. All you have to do is incorporate the color that works best for your lifestyle.
Pick a bedroom color that inspires you.
Change your desktop screensaver and wallpaper to align with your monthly goals.
Color code your calendar and to-do list.
Pick a phone case color that makes you think business.
Coordinate your outfit according to what you need to accomplish.
- Use a pen color that is relative to your task.